"You're going to be Googled"

"Everybody has an online identity whether they know it or not, and a blog is the single best way to control it," she says. "You're going to be Googled. No one hires anyone or buys anything these days without going online first and doing research."

says Debbie Weil, a corporate blogging consultant in Washington and the author of The Corporate Blogging Book in an interview in Wall Street Journal. I find this statement interesting, usually this is the advice given to companies or organisations in trouble. "It's better that you speak to the media and give your side of the story, otherwise they will only speak to your opponants and print their version".

So in order to get a job nowdaws, you need a blog to prove your competent enough. But watch out, recently a guy in Sweden didn't get a job because his presumtive employer found his girlfriend's blog where she wrote "I hope he doesn't get the job in Norrköping because I don't want to move there". He found out when the company returned his application and attached to it was a printout from the blog with this sentence underlined. Read the article from Siftidningen in Swedish here.

Conclusion: blogs can help but also be a hindrance in getting your dream job!